Archive for the Marketing & Advertising Category

Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of Google and Stay There

Posted on July 14, 2009 by Carol

If you are intending to do your own website SEO, this book is simply a must-have.

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Google AdWords That Work: 7 Secrets to Cashing in with the No.1 Search Engine

Posted on July 14, 2009 by Carol

If you’re new to Adwords – or even if you’ve been using Adwords for a short time – you’ll find this book useful for its good advice and tips.

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Adwords Tip: Dynamic Keywords

Posted on July 8, 2009 by Carol

Have you ever looked at the Adwords adverts on Google search results and wondered why some of them are bold in parts and why some of them always seem to have EXACTLY what you’re searching for in the advert text? This is achieved through Dynamic Keywords. Rather than fix your advert text, you can enter [...]

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Adwords: What is it? (in simple terms!)

Posted on July 7, 2009 by Carol

Adwords is an internet advertising method which drives highly targeted visitors straight to your website by using a ‘pay per click’ system.  You start by creating a campaign which includes at least one advert, a set of keywords and a maximum bid (which can vary from keyword to keyword).  Once your campaign is active, your [...]

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